A small holding company

A house of small brands.
Each does one thing exceptionally well.

We don't cram everything into one store. Pick the brand you came for — it takes you straight there, and nowhere else.

AI & Developer Tools
Cogloom

Practical AI and coding tools, toolkits, and plain-English classes — from your first ChatGPT lesson to reliability packs for people shipping with AI agents.

Enter Cogloom →
History & Patriotic Apparel
Threadlore

Wearable history — true, strange, and patriotic stories on tees and hoodies, including the America 250 series.

Shop Threadlore →
Small-Business Tools
Penloom Works

Done-for-you tools for freelancers and small shops — invoice tracking, follow-ups, the paperwork that eats your week. One-time price, yours to keep.

See the tools →
Plain-English US Law News
The Docket

What the Supreme Court just did and which state laws are changing — explained plainly, no spin, no legal advice. Short daily videos.

Watch The Docket →
Every Penloom brand
AI & Coding
Cogloom

Plain-English AI classes and developer toolkits.
Freelancer Tools
Penloom Works

Invoice tools and client-screening packs for small shops.
Dark & Forgotten History
Penloom History

Strange, true history — trivia packs and short documentaries.
America 250
Liberty Line

True founding stories and America-250 trivia.
Christian Heritage
Faith & Founding

Documented faith-and-liberty stories from the founding.
US Law News
The Docket

SCOTUS rulings and state-law changes, plainly told.
Motivation
Grit & Glory

True grit stories and daily discipline tools.
Internet Humor
Meme Vault

Original, all-ages humor packs for the group chat.
Pet Keepsakes
Pet Legacy

Pet portrait art and gentle memorial keepsakes.
Apparel
Threadlore

Wearable history — the merch shop behind every brand.
Southwest Florida
SWFL Happy Hour

Verified happy hours and dining specials across SWFL.
Sleep
Dusk

AI-crafted sleep soundscapes — coming to streaming.
Digital products — instant delivery
Cogloom · AI & Developer Tools
The CLAUDE.md Starter Kit

12 files: 6 ready-to-use CLAUDE.md templates, a quickstart, a printable cheatsheet, and annotated examples for people shipping with AI agents.

See the kit — $14 →
Penloom Works · Freelancer Tools
Client Red Flags & Screening Pack

12 client red flags plus a discovery-call script, intake questionnaire, scoring sheet, and 5 polite decline emails — screen bad clients before they cost you.

See the pack — $14 →
Penloom Works · Freelancer Tools
The Scope Lock Pack

A Statement of Work block, revision-limit and change-control clauses, a one-screen change-order form, and 8 scripts for the moment an extra request lands — keep the work you agreed to from ballooning.

See the pack — $14 →
Penloom History · Trivia
Dark History Trivia Vol. 2: The Golden Age of Piracy

60 sourced questions plus a legends-vs-facts round — Blackbeard, Queen Anne's Revenge, and the myths people still get wrong.

Buy now — $7 →
Liberty Line · America 250
Founding Fathers: 10 True Stories & Quotes

Ten true stories and documented quotes for the Fourth — the America 250 edition.

Buy now — $8 →
Faith & Founding · History
Faith of the Founders

30 documented quotes on faith and liberty from the founding generation — plus an appendix debunking 7 famous fakes.

Buy now — $9 →
Meme Vault · Humor
The July 5th Group-Chat Recovery Pack

40 original reaction lines for the group chat the morning after the fireworks. All-ages, ready to paste.

Buy now — $4 →
The Docket · Plain-English Law
New State Laws Cheat Sheet (July 1, 2026)

The new state laws that just kicked in — plain English, fully sourced. Information, not legal advice.

Buy now — $9 →
Pet Legacy · Keepsakes
Pet Memorial Keepsake Kit

A printable memorial certificate, classic public-domain poems, a framing guide, and gentle grief resources.

Buy now — $12.99 →
Grit & Glory · Motivation
90 Days of Grit — Daily Discipline Cards

90 fully written daily discipline cards plus 3 phone wallpapers to keep the streak alive.

Buy now — $9 →
Cogloom · AI Basics
AI Basics — Class 1: Grok

Grok made simple — get set up, have your first conversation, and learn what it's actually good for.

Buy now — $9 →
Cogloom · AI Basics
AI Basics — Class 1: Kimi

Kimi for total beginners — plain English, real screenshots, and 10 tasks that save you time from day one.

Buy now — $9 →
Cogloom · AI Basics
AI Basics — Class 1: Meta AI

Meta AI for beginners — where to find it, how to talk to it, and 10 useful everyday things to try safely.

Buy now — $9 →
Cogloom · AI Basics
AI Basics — Class 1: Perplexity

Perplexity for beginners — the answer-engine explained simply, with a first search and 10 real uses.

Buy now — $9 →
Cogloom · AI Basics
AI Basics — Class 1: Claude

Anthropic's assistant, made simple — your first real conversation, 10 things to try, and what's safe to share.

Buy now — $9 →
Cogloom · AI Basics
AI Basics — Class 1: Gemini

Google's assistant, made simple — set it up, learn the screen, and get 10 everyday tasks done with confidence.

Buy now — $9 →
Cogloom · AI Basics
AI Basics — Class 1: Copilot

Microsoft Copilot for total beginners — screenshot by screenshot, from first login to using it every week.

Buy now — $9 →
Cogloom · AI Basics
AI Basics — Class 1: DeepSeek

DeepSeek for beginners — a patient, jargon-free walkthrough of your first chat and 10 practical uses.

Buy now — $9 →
🔒 Secure Stripe checkout ⚡ Instant delivery on digital goods ↩︎ 14-day guarantee New here? Start with the free field guide or the $1.99 America 250 trivia pack.